Pinky Yee has transformed her life's work by harnessing the power of Philippine botanicals to promote clean living and wellbeing.
Far from serving as the owner of a successful bakeshop, Yee's journey began with a personal health crisis. She was diagnosed with chronic fatigue syndrome, a debilitating condition that left her struggling with extreme tiredness, sleep dysfunction, and brain fog.
Stepping back from her corporate life, Yee embarked on a quest to detoxify her lifestyle and create a clean and healthy environment. This decision led her to launch Pure Essentials Specialist Corp., a company that specializes in earth-friendly cleaning agents.
The COVID-19 lockdown became a period of experimentation and innovation for Yee. She began formulating a cleaning solution using local ingredients and testing samples. Her medical crisis had spurred her pivot from food to sustainable personal care.
Yee's journey to wellness is a testament to her faith and dedication to creating a cleaner world. Her corporate background and training were the steppingstones to her current focus on social enterprise.
Calamansi essential oil, a key ingredient in Yee's cleaning products, was inspired by her mother and grandmother's use of the Filipino citrus to clean surfaces and remove stains. The citric acid content makes it a good agent to fight bacteria, promote degreasing, and leave a fresh scent.
Yee's brand, LivClean, offers a range of eco-friendly cleaning products, including a dishwashing liquid, multi-purpose powder cleanser, and anolyte spray disinfectants. Her products are designed to be gentle on surfaces and the environment.
Yee's transition to sustainable personal care has led to the creation of First Botanicals, a brand that excludes petroleum derivatives, parabens, sulfates, phthalates, and harsh synthetic fragrances. Her products reflect her belief that personal care products should support wellness without relying on unnecessary synthetic fillers.
Yee's story is one of transformation and growth. From her personal health crisis to her current focus on sustainable living, she has harnessed the power of Philippine botanicals to create an alchemy for living well.