The W South Beach, one of Miami Beach's premier hotels, is set to undergo a major transformation later this summer. The hotel will close for renovations and rebrand from Marriott to Hilton, marking a significant change in its identity. This transformation will involve more than just a fresh coat of paint and a new name, as the hotel will essentially be reborn with a new personality.
The renovation will be a meticulous process, aiming to reposition the resort as a luxury destination. Upon its reopening in the winter of 2027, the hotel will debut as the Waldorf Astoria Miami Beach, introducing the Waldorf Astoria brand to the market. The W brand, known for its bold and colorful aesthetic, will give way to the sophistication and timeless elegance that Hilton's Waldorf Astoria brand embodies.
The 348-room hotel will undergo a comprehensive renovation, including the refreshment of suites with ocean-view balconies, a new lobby, and the introduction of Peacock Alley, Waldorf's signature lounge and all-day dining concept. Additionally, the hotel will feature a new food and beverage program, a curated spa, updated pool amenities, and renewed event spaces. This transformation will categorically change the property, aligning it with the luxury standards of the Waldorf Astoria brand.
Miami Beach, with its dynamic and expressive spirit, is an ideal location for the Waldorf Astoria brand. The brand aims to bring a new chapter of elegance to the destination, one that honors the city's cultural energy, coastal beauty, and iconic sense of style. The goal is to create an experience that feels timeless, deeply personal, and entirely unique to the location.
Although official closing and reopening dates have not been announced, reservations are only available through July 17, 2026, suggesting that the hotel will close for renovations around that time and reopen in early 2027. Guests with future reservations at the W South Beach are advised to contact the property as soon as possible to make the necessary arrangements.
