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Entertainment July 7, 2026

Notable X Factor Alumni Unite for Reunion Special, Mixed Reviews Emerge

Notable X Factor Alumni Unite for Reunion Special, Mixed Reviews Emerge

The X Factor has seen its fair share of iconic acts over the years, and a recent collaboration has left fans with mixed reactions.

Some of the most recognizable names to have appeared on the show have reunited for a new project, but it's not what fans were expecting. Instead of a new album or TV show, they've come together to advertise mayonnaise.

The campaign, which features Honey G and Ant & Seb, sees the group performing a cover of Sweet Caroline with lyrics changed to promote Hellmann's mayonnaise.

Television Programme: The X Factor with Honey G. This image is strictly embargoed until 00.01 on Saturday 8th October From Thames / Syco Entertainment This photograph is (C) Thames / Syco Entertainment and can only be reproduced for editorial purposes directly in connection with the programme or event mentioned above. Once made available by ITV plc Picture Desk, this photograph can be reproduced once only up until the transmission [TX] date and no reproduction fee will be charged. Any subsequent usage may incur a fee. This photograph must not be manipulated [excluding basic cropping] in a manner which alters the visual appearance of the person photographed deemed detrimental or inappropriate by ITV plc Picture Desk. This photograph must not be syndicated to any other company, publication or website, or permanently archived, without the express written permission of ITV Plc Picture Desk. Full Terms and conditions are available on the website www.itvpictures.com For further information please contact: shane.chapman@itv.com 020 7157 3043

However, not everyone is pleased with the reunion. Fans are expressing disappointment that their favorite acts didn't make the cut, with some taking to social media to express their frustration.

One fan wrote, "No Holli D Grey Jervais, no Ablisa, no Rachel Lester, no Dawn the apprentice jockey, no AI Zoe Alexander, no Kelly Northall, no Emma Chawner, no Spanish Penelope, no Debbie Stevens. This is not iconic in the slightest."

Another fan joked that Hellmann's "couldn't afford the divas," sharing pictures of the acts that didn't make it into the ad.

X Factor?s most unforgettable brothers return for first time since 2008 with charity Xmas single Ant and Seb

The response to the ad has been mixed, with some people finding it entertaining and others finding it toothless and lacking in bite.

It's a debate that has left fans questioning whether the reunion is a celebration of the acts' mediocrity or a missed opportunity to bring back the best of the X Factor.

X Factor reunites 'iconic' acts for reunion ? but it's a disappointing mess

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